The client toolkit for South African solo agencies
ZELF is a pay-as-you-go toolkit for the one-person agency: link pages, trackable QR codes, image fixes and invoices for every client you look after.
Why we built it
Solo agencies run a different kind of business. One person, several client brands, and a stack of tools that each want a subscription per seat or per brand. The work is quick; the admin is not.
ZELF puts the jobs in one place and prices them per job, in rands, from one wallet you top up. Nothing recurs, nothing is billed per client, and nothing locks you in.
The short version
- Built in South Africa, priced in rands, paid through Yoco.
- Credits never expire and failed image jobs are refunded.
- Every client gets their own page, their own scans and their own invoices.
What ZELF replaces
Solo agencies usually piece this work together from separate subscriptions, each billed per brand or per account, often in dollars. ZELF covers the same jobs from one credit wallet in rands.
| Client job | Usually done with |
|---|---|
| Link-in-bio pages for each client | Linktree Starter or Pro, one plan per client page |
| Dynamic, trackable QR codes | QR Code Generator Pro or a similar yearly QR plan |
| Quotes and SARS-ready invoices | Rebill, Invo or Zoho Invoice |
| Upscaling, restoring and cutting out client images | A monthly AI image-editing subscription |
Who is behind ZELF
Ruan van Heerden
Founder, ZELF
Ruan van Heerden is a web developer and software engineer who has built software since 2019, mostly for B2B publishers. He founded ZELF and builds it in South Africa for solo agencies and freelancers who run several client brands.
Ruan van Heerden on LinkedInPress and listings
Using ZELF in a story, roundup or directory? These are the facts you need. For anything else, email us and we will answer quickly.
- Name
- ZELF
- What it is
- A pay-as-you-go client toolkit: link pages, QR codes, image tools and invoicing.
- Who it is for
- South African solo agencies and freelancers running several client brands.
- Where
- Online, at zelf.co.za, built in South Africa.
- Pricing
- Credits from R100, spent per client job. No subscription.
Brand assets
The logo and app icon are available in the sizes below. Please do not recolour or stretch them.
